Project Type: Branding

Highside Brewing Branding Refresh

Highside Brewing Branding Refresh

High­side Brew­ing came to us in ear­ly 2021 for some graph­ic design guid­ance. They were begin­ning to ramp up their brew­ing pro­duc­tion to expand dis­tri­b­u­tion through­out the Front Range of Col­orado. We worked on a num­ber of 16 ounce tall­boy can designs but also took the oppor­tu­ni­ty to refresh their brand iden­ti­ty. A refresh was […]

StillWest Brewery & Grill Branding

StillWest Brewery & Grill Branding

Still­West Brew­ery & Grill opened in Jack­son, Wyoming in 2018 in a brand-new cus­­tom-built build­ing direct­ly across the street from the in-town ski hill Snow King. They brew 10 beers in their build­ing and Still­West­’s brew­house is vis­i­ble through a glass wall, right behind the bar. Their cov­ered patio has one of the pret­ti­est views […]

Dos Luces Brewery Branding

Dos Luces Brewery Branding

Dos Luces Brew­ery applies a mod­ern craft brew­ing process to Pre-Columbian fer­ment­ed bev­er­ages. They’re also one of the only brew­eries in the coun­try who brew Chicha (an Incan bev­er­age) and Pulque (made by the Aztecs, Maya, and oth­ers). Own­ers Judd Bel­stock & Sam Alcaine want­ed to pay homage to the vibrant artis­tic tra­di­tions of Central […]

Atom Brewing Company Branding

Atom Brewing Company Branding

When we worked with Atom Brew­ing Com­pa­ny’s orig­i­nal­ly, their brand was intend­ed to be inspired by retro 1950s Space-age com­ic-book cul­ture. Before they opened, how­ev­er, own­ers Jeff & Chris Porn shift­ed their busi­ness mod­el to focus on wood-aged farm­house beers, sour beers & in gen­er­al tak­ing a more old-world approach to brew­ing. We took their […]

Makers After Dark Branding

Makers After Dark Branding

Fer­mentable Sug­ar was hired by the NoCo Mini Mak­er Faire to run a one-of-a-kind event: a dis­tillers fes­ti­val but with robots & fire. Kick­ing off the 2015 Mak­er Faire in Love­land, Col­orado, we orga­nized a suc­cess­ful fes­ti­val that fea­tured 15 Col­orado dis­til­leries and numer­ous mak­ers. We had fire poofers who launched flames 25 feet in […]

The Rackhouse Branding

The Rackhouse Branding

Orig­i­nal­ly sit­u­at­ed “in the bosom of Stranahan’s Col­orado Whiskey Dis­tillery”, The Rack­house is a Den­ver restau­rant now locat­ed in the trendy RiNo neigh­bor­hood in Cen­tral Den­ver. A rack­house is the loca­tion of a dis­tillery where they age whiskey in charred White Amer­i­can Oak bar­rels. Fer­mentable Sug­ar devel­oped retro brand­ing that reflect­ed the Rack­house Pub’s unique […]

Funny or True? Game Show Branding

Funny or True? Game Show Branding

Pro­fes­sor Peter McGraw does a lot of things. He’s a tenured pro­fes­sor of Mar­ket­ing & Psy­chol­o­gy at the Uni­ver­si­ty of Col­orado. His TEDxBoul­der talk has near­ly a mil­lion views (we did all the slide design for him, too). He’s a behav­ioral sci­en­tist who found­ed the Humor Research Lab (aka HuRL). He’s trav­eled the world searching […]

Bierstadt Lagerhaus Branding

Bierstadt Lagerhaus Branding

Bier­stadt Lager­haus is a brew­ery in Den­ver. The brew­ers are the very capa­ble Bill Eye (for­mer head brew­er at Dry Dock and owner/brewer at Prost Brew­ing), Ash­leigh Carter (for­mer­ly at Dry Dock & Prost), and Chris Rippe (for­mer­ly of Fly­ing Dog Brew­ery & pro­pri­etor of The Rack­house). Visu­al Brand­ing Once it was decid­ed that Bill, […]