A Look at MapQuest: 2011

MapQuest want­ed to devel­op an info­graph­ic which had a goal to visu­al­ize the mas­sive amount of loca­tion & map­ping data that MapQuest col­lect­ed in the 2nd half of 2011. Fer­mentable Sug­ar worked close­ly with the MapQuest team to exam­ine their mas­sive data set and then helped break the data into palat­able chunks. We per­formed sev­er­al rounds of design to come to a final. High­lights of this project include sev­er­al post­card-style illus­tra­tions that focused on loca­tions of inter­est to MapQuest users.