Fermentable Sugar was hired by the NoCo Mini Maker Faire to run a one-of-a-kind event: a distillers festival but with robots & fire. Kicking off the 2015 Maker Faire in Loveland, Colorado, we organized a successful festival that featured 15 Colorado distilleries and numerous makers. We had fire poofers who launched flames 25 feet in the air (outside, of course), a fire-breathing metal dragon, a Tesla Coil demonstration (!), a starship simulator. And all-you-can-drink booze (within reason).
Fermentable Sugar was responsible for the branding of the event, poster design, radio interviews, distillery liaison support, glassware printing, and about 32 other aspects of the event.
We wanted branding that married the concept of distillers and makers and came up with an anthropomorphic spirits column still with robotic magnetic hands. And fire.