The Reef Fly Shop (TRFS), on the banks of the North Platte River’s Grey Reef near Alcova, Wyoming is the premier fly shop on that stretch of river. The guides are friendly, knowledgable, and work their tails off to help you catch as many fish as you possible can as you float down the beautiful river. Their previous website was dated and we worked with the owners to get the site to reflect the fly shop’s high level of professionalism. Large full-page photos highlight the natural beauty of the region, as well as the healthy and large trout that are pulled out of the waters.
The website has detailed information on the various stretches of river that TRFS takes their clients to, and their Current Fishing conditions page has a recent blog entry, an updated to-the-minute weather station, links to streamflows & road conditions, as well as their Instagram feed — giving you a real-time look at what’s happening on the river.
We also worked with Nerdy Mind to develop a solid site map and SEO plan to help them rank very well in Google searches.